The fourth edition of BFSHOW, the largest footwear trade show in Latin America, has already sold more than 85% of its exhibition spaces. The announcement comes from NürnbergMesse Brasil, the organizer of the event promoted by the Brazilian Footwear Industries Association (Abicalçados). Showcasing the Spring/Summer collections of the national industry, the event will take place at Distrito Anhembi, in São Paulo- Brazil, from May 19 to 21. Visitor registration is now open at www.bfshow.com.br.

Expected to feature more than 350 leading Brazilian footwear brands from all production hubs and market segments, BFSHOW is set to welcome over 10,000 visitors from across Brazil and five continents over its three-day run. Letícia Sperb Masselli, Abicalçados' Relationship and Business Manager, emphasizes that the event kicks off the most important sales season for the Brazilian industry: Spring/Summer. “Brazil, being a tropical country, is internationally recognized for its summer footwear production, which accounts for more than 70% of the sector’s sales—around 630 million pairs out of the nearly 900 million produced annually,” says Letícia. She also highlights that the projected 2% growth in footwear production for 2025 is closely linked to BFSHOW’s performance.

Growth
Rico Azeredo, Head of New Business at NürnbergMesse Brasil, underscores BFSHOW’s rapid growth, as the event, now in its fourth edition, has already become the largest business trade show for the sector in Latin America. “The Brazilian footwear industry leads production in the Western world for a reason. In just over a year and a half, BFSHOW has become one of the flagship events in our portfolio and continues to expand,” says Azeredo, noting that the trade show will occupy approximately 32,000 square meters at Distrito Anhembi. According to him, the decision to establish the event permanently in São Paulo has contributed significantly to its success.

For more information, visit www.bfshow.com.br.